This influential medium reaches 93 percent of Houstonians ages six and up every week*. Radio advertising piques listeners’ imaginations in clever, powerful ways, making an emotional connection with them close to the point of sale.
Radio works because:
More than 60 percent of the U.S. population listens to the radio in the car during a typical weekday and nearly the same amount tunes in on a typical weekend.** With more than 4.5 million* adults in Houston, that’s a great opportunity to reach captive listeners.
Radio is proven to be the most effective channel for locally targeting specific consumer demographics and lifestyles.
Our extensive creative team enables us to produce effective radio messaging at a fraction of the cost of television.
CMG Houston’s exceptional on-air talent are not only trusted voices in the community, but also deliver the dynamic personality to sell your brand.