Radio Thrives On

This influential medium reaches 93 percent of Houstonians ages six and up every week*. Radio advertising piques listeners’ imaginations in clever, powerful ways, making an emotional connection with them close to the point of sale.

Radio works because:

  • It’s Everywhere

    More than 60 percent of the U.S. population listens to the radio in the car during a typical weekday and nearly the same amount tunes in on a typical weekend.** With more than 4.5 million* adults in Houston, that’s a great opportunity to reach captive listeners.

  • It’s Targeted

    Radio is proven to be the most effective channel for locally targeting specific consumer demographics and lifestyles.

  • It’s Cost-Effective

    Our extensive creative team enables us to produce effective radio messaging at a fraction of the cost of television.

  • It’s Trusted

    CMG Houston’s exceptional on-air talent are not only trusted voices in the community, but also deliver the dynamic personality to sell your brand.

Our Stations

*Source: Arbitron, Houston-Galveston Metro Survey Area, Nov’12-Jan’13, 6+ Cume Persons, M-Su 5a-5a
** GfK MRI Doublebase 2012 – Listening Location: Listen Most